Devoe Paint has launched a new website with intuitive navigation, inspiring graphics, easy-to-access product information and useful contractor and dealer resources.

Designed to support paint contractors and independent paint retailers, 1754paint.com directs users to a store locator, full product information and a color page with coordinated palettes, collections, trends and a visual painter. Founded in 1754, Devoe Paint is recognized as America’s oldest paint brand. In an effort to recognize and leverage the heritage of the brand and support the long-standing commitment Devoe Paint has made to the independent dealer, the year of Devoe Paint’s founding was chosen to represent the brand in the new website address.